The Swedish Experience

The Swedish Experience with tobacco is unique and stems from the high prevalence of snus use among tobacco users in Sweden. While total tobacco consumption levels in Sweden are comparable with other countries in Europe, Swedish men smoke substantially less than men in other countries. In addition, the risk of a man dying from a tobacco-related illness in Sweden is lower than in any other European country.

Learn more about snus, health, and the Swedish Experience below.

The Paradox: Why is snus outlawed in the European Union?

The Product: What is snus and how does it compare to deadly cigarettes?

The Difference: How does snus differ from other smokeless tobacco products?

Relevant studies

Ramboll/Swedish Match (2019). Review and Update of the Literature on Use Behavior and Risk Perceptions Related to Swedish Snus

Ramboll/Swedish Match (2019). The Impact of Flavoring on Tobacco/Nicotine Product Initiation and Attractiveness

Ramboll/Swedish Match (2019). Systematic Review of and Update of the Literature on the Health Effects of Snus

The Snus Commission (2016), The health effects of snus

Lund, Karl Erik och McNeill, Ann (2013). Patterns of Dual Use of Snus and Cigarettes in a Mature Snus Market. Nicotine & Tobacco Research, Volume 15, Number 3.

Le Houezec, Jacques et al (2011). Tobacco, nicotine and harm reduction. Drug and Alcohol Review 30, 119–123.

The Tobacco Advisory Group of the Royal College of Physicians (2007). Harm reduction in nicotine addiction. Royal College of Physicians of London

Foulds Jonathan, et al (2003) Effect of smokeless tobacco (snus) on smoking and public health in Sweden.

Rodu, B. et al (2003). Evolving patterns of tobacco use in northern Sweden. Journal of Internal Medicine 2003; 253: 660–665.

The Association of Swedish Snus Manufacturers

The Association of Swedish Snus Manufacturers (Svenska Snustillverkarföreningen) is an NGO for companies in Sweden who produce and sell snus. Members include Swedish Match, Skruf, and Gotlandssnus. The Association’s mission is to provide stakeholders and decision makers with relevant information about snus. The Association of Swedish Snus Manufacturers is based in Stockholm, Sweden and led by Patrik Strömer.

Press inquiries and other information requests can be sent to info@snusforumet.se.